Events & Promotions
Capitol’s events are the best in the industry. We participate in convenience industry associations, follow market trends, watch for new items, and foster supplier relationships. We deliver our knowledge and connections to our customers.
Industry Leading Events
Premier Events
Being a great distributor means creating value at every touchpoint. Our three industry-leading events are designed to do exactly that—bringing our customers and vendor partners together to share insights, build stronger partnerships, and move the business forward.
TRADE SHOW
Our 2026 Wild West Trade Show was one to remember! This event is a top industry event, with over 125 vendors, innovation, specialized events and activities. We pride ourselves in prizes and offer over $20,000 in giveaways each year.
RETAILERS’ FORUM
This event is a smaller, more intimate event, that allows for indivualized time with our customers and vendors. The event is structured like speed dating, and ends with a fun social and dinner. It’s a customer favorite!
RETAILERS’ EXCURSION
This event is a bi-annual event held for our customers and vendors that have qualified by earning enough TIP points. If you are a buying customers, you are earning points! Our excursions have been held in Mexico, Dominican Republic, Costa Rica and more!
discounts and notifications
Promotions that Save Time and Money
Our promotions and marketing solutions are built to do more than attract attention—they drive real results. With deep discounts, innovation, top sellers, and free sample packs that allow you to see, touch, taste and order on the spot!
QUARTERLY PROMO BOOKS
Get the best discounts and deals on open stock, LTO, and seasonal products.
FREE SAMPLE PACKS
See it, touch it, taste it and order on the spot. Our Sample Packs are a customer favorite!
NOW IN STOCK EMAILS
Get notification of new items and back in stocks as soon as they hit the warehouse.
capitol events and fun holidays
Monthly Marketing Calendar
Keep track of days that you can tie into fun sales and activities to drive traffic and revenue! Who wouldn’t want something discounted or free on National Hamburger Day?
